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Biography
“luv pug” is the lo-fi brainchild of LA-based guitarist/producer Kyle Scherrer. The alias was born in May of 2021 in an attempt to serve as a side project, but has since turned into a major creative outlet and a symbol of pug celebration. 10% of all luv pug royalties are donated to "Pug Nation Rescue of Los Angeles", a registered non-profit dedicated to rescuing pugs.
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Chillhop Essentials Summer 2023
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Chillhop Essentials Fall 2024
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Chillhop Essentials Winter 2024
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Oregon Coast
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Chillhop Essentials Spring 2025
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Chillhop Essentials Summer 2025
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Chillhop Daydreams 3
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Chillhop Essentials Fall 2025
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Chillhop Essentials Winter 2025
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Dry Leaves
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Chillhop Yearmix 2025
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Multnomah Falls
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Oceanside
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